If you want to promote an event, campaign or service related to apprenticeships, or simply spread a message about your business, one of our content writers can write you a featured news article. The article will go straight out to apprentices, training providers and other employers via our blog, and can be promoted on social media to ensure it hits the right audience. The article is then available for you to use across your website and platforms.
A featured news article is a great way to promote an apprenticeship programme you are running; it allows you to go into a bit more depth than a job advert or social media post. You can work closely with us to produce an article that centres on your desired area of the business. For example, you could use the article to promote your new degree-apprenticeship or to give an insight into how apprentices can progress through the business after their placement has finished.
Even though apprenticeships are much more popular than they were ten years ago, there is still a lot of misinformation and stereotypes surrounding them. Because of this, one of the main focuses of our apprenticeship content is helping people to understand the facts, and bust some of the myths which people believe. If you feel like your business could benefits from some clear and coherent information about the apprenticeships you offer, and your business in general, then a featured article could be a great way to do it.
What can you expect from your featured news article?
Our articles tend to be around 600 words, but the length can vary depending on the article’s content and style. We can include facts and statistics, pictures, links to your website and social media, and we can link it to any apprenticeships you have listed on our site.
You can trust that the article’s content will have been created by an experienced copywriter and will take into account readability, Search Engine Optimisation, and user engagement.
For more information on a featured news article, don’t hesitate to get in touch at [email protected].